Student Chapters TWTS Promotional Materials Branding Guidelines
CEO GLOBAL USA
THE WAY TO SUCCESS - (TWTS)
Regarding: Student Chapter produced Program Promotional documents - flyers, emails, posters, etc.
These guidelines are provided for the following reasons:
We desire that TWTS on your campus becomes an enduring program.
To secure this, you contribute by making the TWTS ‘Brand’ recognizable.
Since student chapter participants eventually graduate and are no longer active in college or TWTS, leaving a recognizable ‘brand’ to those who follow you will make their tasks easier and will make TWTS more successful.
TWTS and The Way To Success are being trademarked as part of the CEO Global corporate identity.
The CEO Global USA logo and wordmark are being trademarked as part of the CEO Global corporate identity.
Logo/Wordmark digital files are available below.
1 All promotional material should appropriately place the corporate “Logo/Wordmark” in the design.
Possibilities include placement at the top as might be seen in a corporate letterhead, or near the left or right margin at the bottom of the document.
Proper display of the corporate logo may be seen in the Branding and Colors PDF and below on this webpage.
2 Make use of ‘TWTS’ or ‘The Way To Success Program’ in the design content, whether for print or digital distribution.